Anusha Kannan 10 min

S3:E14: Customer-Centric Marketing: Understanding the Customer Journey [Using Customer Journey Mapping].


In this episode, we are learning how Customer Journey Mapping can help your marketing strategies by visualizing the path your customers take and uncovering their needs, emotions, and pain points. We cover everything from identifying customer personas to continuous improvement, to create remarkable customer experiences. Templates and references: 1. ⁠Customer journey mapping 101: Definition, template & tips⁠ 2. ⁠HubSpot's template⁠ 3. ⁠Lucid Chart's template⁠ Please feel free to contact me on LinkedIn or e-mail me at ⁠[email protected]. . Follow me on LinkedIn to never miss my journey!



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