Jason Hasenberg 76 min

Episode 7: Nate Branscome

Featuring Nate Branscome, GTM leader at HockeyStack. Nate's Sour Takes: 1. Cold Calling is rarely an efficient prospecting channel. (01:58) 2. Orgs who claim they are data-backed, are rarely data-backed. (14:35) 3. Most people who claim they grew a company from X to X for credibility: that growth would have happened with or without them. (29:40) 4. Most product differentiators are not true differentiators. (41:17) 5. Using tactics + methodologies to try and 'Close' someone isn't the best way to win business. (53:31)


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